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Engineering Designer

Striking a balance

Client: Institution of Engineering Designers

Services: Editorial, design, advertising sales, production, distribution

Readership: 6000

Editions: Six issues a year

Pages: 36

Engineering Designer is a bi-monthly journal published for the members of the Institution of Engineering Designers. It has a wide-ranging readership comprising engineering and product designers, who are both practitioners and educationalists, working in a variety of industries and educational establishments, as well as in the public sector.

The Institution requires a journal that both engages current members and acts as a marketing tool. Engineering Designer balances these needs by including a range of informative articles that provide a platform for the organisation to highlight the benefits of membership and professional registration.